CdpHub News · Friday, October 16, 2026

What's happening in customer data

Announcements, earnings and interviews from the platforms in our directory. Headlines link to the original source; summaries are written by CdpHub.

Amperity

3 stories

Earlier this month

TechFinitive · Oct 9 · Executive interview

Derek Slager, Co-Founder & Co-CEO at Amperity: "We are overestimating AI's impact on traditional software"

Amperity co-CEO Derek Slager argues that AI's disruption of traditional software is overstated, that AI pays off only through measurable business results, and that a strong data foundation is the best AI investment.

Amperity

See Amperity integrations →Read on TechFinitive ↗

Why it matters

A vendor CEO's case for judging AI features by measurable results, a useful lens when comparing CDP roadmaps.

Amperity · Oct 8 · Product launch

Amperity Introduces Pér, an AI Agent With a Complete Picture of Every Customer — and the Ability to Act on It

Amperity launched Pér, an AI agent that helps marketing and analytics teams move from customer questions to recommendations and approved actions within existing workflows, grounded in identity-resolved customer profiles.

Amperity

See Amperity integrations →Read on Amperity ↗

Why it matters

Pairs Amperity's identity-resolved profiles with an agent that acts only after a person approves, a safeguard for buyers wary of autonomous agents.

June

GeekWire · Jun 25 · Layoffs

Amperity hit with layoffs as AI changes the shape of the customer data startup and how it operates

Amperity conducted layoffs this week, citing an AI-driven transformation in how it operates. The company did not disclose the number of cuts but confirmed it retains over 200 employees globally.

Amperity

See Amperity integrations →Read on GeekWire ↗

Why it matters

Multiple layoff rounds at a unicorn CDP vendor may signal operational instability or strategic pivots buyers should monitor.

Summaries are written by CdpHub. Headlines and links belong to their publishers.