CDP platform · 1 of 44 in the CdpHub directory
Oracle integrations
CdpHub documents 40 listings from Oracle's catalog, covering 30 distinct tools. 19 of those listings send data from Oracle to a tool, 16 use a tool as a source and 5 move data both ways. 27 can run server-side, 3 client-side and 10 in the warehouse. Every listing links to Oracle's own documentation.
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Data Infrastructure
10 listings · 5 toolsSnowflake (export). Exports Oracle Unity segments or data objects as files to an SFTP server, which you then load into Snowflake following Snowflake's data loading steps.
Snowflake (import). Imports Snowflake data into Oracle Unity as files on an SFTP server, picked up by a Secure FTP source and ingest job and then processed by the Data warehouse job.
Amazon S3 (export). Writes Oracle Unity data objects and segments into an Amazon S3 bucket path as comma-separated, gzip-compressed files, through an AWS destination used by export jobs and segment deliveries.
Amazon S3 (import). Pulls files from a path in an Amazon S3 bucket into Oracle Unity with a recurring or on-demand ingest job, once an AWS source holds the bucket's endpoint, storage key and secret.
Amazon Redshift (export). Places Oracle Unity segments or data objects on an SFTP server as files, to be copied into an S3 bucket and loaded from there into Amazon Redshift.
Amazon Redshift (import). Takes Amazon Redshift data into Oracle Unity from files on an SFTP server, using a Secure FTP source with an RSA key and an ingest job, with optional decryption.
Azure (export). Exports Oracle Unity segments or data objects as files to an SFTP server, from which you copy them into Microsoft Azure with Azure Data Factory or Synapse Analytics.
Azure (import). Brings Microsoft Azure data into Oracle Unity as files read from an SFTP server with an RSA key, using a Secure FTP source that can decrypt encrypted files and an ingest job.
Oracle Object Storage (export). Sends Oracle Unity data object exports and segment deliveries to an Oracle Object Storage folder as gzip-compressed CSV files whose names carry a creation timestamp.
Oracle Object Storage (import). Imports CSV files from a folder in an Oracle Object Storage bucket into Oracle Unity through a source that authenticates with a customer secret key, mapping fields to the data model in an ingest job.
Analytics & BI
7 listings · 7 toolsAdobe Analytics. Pulls Adobe Analytics data into Oracle Unity as files fetched from an SFTP server by a Secure FTP source and ingest job, after which the records can be verified and segmented.
Oracle Infinity. Streams known customers' web and app behavior from Oracle Infinity into Oracle Unity events, products or custom data objects through an Infinity Action Center webhook with OAuth 2.0.
Oracle Analytics Cloud. Exports Oracle Unity data objects or segments as files on an SFTP server, so they can be uploaded to Oracle Analytics Cloud and turned into datasets.
Oracle Financial Services Analytical Applications. Shares Oracle Unity master profiles and other data with OFSAA (Oracle Financial Services Analytical Applications), which enriches them with models like next best offer and returns them.
Email & Marketing Automation
6 listings · 4 toolsSalesforce Marketing Cloud (export). Drops Oracle Unity segment data on an SFTP server through a campaign job, after which you import the files into Salesforce Marketing.
Salesforce Marketing Cloud (import). Brings Salesforce Marketing data into Oracle Unity from files placed on an SFTP server, read by a Secure FTP source and ingest job and then checked in the data viewer.
Oracle Eloqua. Exports Oracle Unity segments to Eloqua campaigns, segments and custom objects, imports Eloqua campaign data, and lets Eloqua programs branch on Unity profiles (controlled availability).
Oracle Responsys. Sends Oracle Unity segments to Oracle Responsys as audiences for campaigns, programs and data switches, and imports Responsys profile and campaign behavior data into Unity.
Adobe Campaign (export). Exports Oracle Unity segments to an SFTP server with a campaign job, for Adobe Campaign to load through a recurring import workflow.
Adobe Campaign (import). Imports Adobe Campaign data into Oracle Unity by reading files from an SFTP server through a Secure FTP source and ingest job, so verified records can feed segments.
7 more categories
Open one to see its toolsCRM & Sales
4 listings
Salesforce (export). Upserts Oracle Unity segment data into Salesforce CRM objects through a Salesforce CRM destination, matching records on an external ID field set in the field mapping.
Salesforce (import). Imports records from pre-defined Salesforce CRM source objects into Oracle Unity through a Salesforce CRM source that authenticates with a client ID and secret, security token and user login.
Oracle Sales. Sends segments built in Oracle Unity to Oracle CX Sales through the External Data Loader Client and brings CX Sales account, activity and sales records into Unity to round out profiles.
Oracle Siebel CRM. Moves Oracle Siebel customer and contact data into Oracle Unity by way of Oracle Object Storage, which Unity reads as its data source.
Personalization & Testing
4 listings
Salesforce Marketing Cloud (Personalization export). Exports Oracle Unity segment data as SFTP files with a campaign job, for import into Salesforce Interaction Studio through its Filesystem Service.
Salesforce Marketing Cloud (Personalization import). Imports Salesforce Interaction Studio data into Oracle Unity from files on an SFTP server, through a Secure FTP source and an ingest job run from the Data feeds page.
Optimizely. Moves Oracle Unity segment data to Optimizely by exporting it to an SFTP server with a campaign job and then using Optimizely's data upload.
Adobe Target. Exports Oracle Unity segments to an SFTP server for upload into Adobe Target as customer attributes, which requires Adobe Experience Cloud.
Advertising
3 listings
Facebook. Delivers Oracle Unity segments to Facebook as Custom Lists keyed on hashed email, hashing plain addresses first, so matched audiences appear in Business Manager (new connector since September 2024).
Google Customer Match. Sends Oracle Unity segments through Google Customer Match to Google Ads or Display & Video 360 advertiser and partner accounts, where matched audiences can be activated.
Developer Tools & APIs
3 listings
Google Tag Manager. Installs the Oracle CX Tag with Google Tag Manager to stream website data into Oracle Unity by way of the Oracle Infinity integration.
Adobe Launch. Deploys the Oracle CX Tag through Adobe Launch so website data streams into Oracle Unity, with the tag set up in Oracle Infinity and data passed on by the Infinity integration.
Tealium iQ. Adds the Oracle CX Tag in Tealium iQ, configured first in Oracle Infinity, so website data reaches Oracle Unity through the Infinity integration.
Customer Support
1 listing
Oracle B2C Service. Imports Oracle B2C Service incidents, which record support interactions such as calls, emails, web chats and social posts, into Oracle Unity (controlled availability).
Engagement & Feedback
1 listing
Oracle CrowdTwist. Streams Oracle CrowdTwist engagement and transaction data into Oracle Unity through the Unity Streaming API and exports Unity segments to the CrowdTwist Control Center for rewards.
Integration catalog breadth
Distinct tools documented per platform: the five largest of 44, then Oracle and its neighbours. Breadth counts what a catalog lists; it says nothing about how deep, current or well-built each connector is.
- 1Tealium636
- 2Segment (Twilio)459
- 3Klaviyo395
- 4Hightouch296
- 5ActionIQ (Uniphore)293
- 36CaliberMind35
- 37Oracle30
- 38Teradata24
CdpHub research on Oracle
Independent analysis by Ed Thomas, built on the same directory data.
Market analysisOracle CX: The Next Platform WarFeb 2026 · 10 min readIntegration intelIntegration Coverage Report: October 2026Oct 2026 · 8 min readPlatform reviewCDP Market Landscape 2026Oct 2026 · 14 min readAbout these numbers
CdpHub documents each integration from the platform's own catalog and records which way data flows and where the integration runs. A tool can appear several times when a platform lists more than one connector for it, so listings can outnumber tools. A listing that runs in more than one mode counts in each, so the mode counts can add up to more than the listings. "Listed on 35 of 44 CDPs" counts every platform in the directory that lists the tool; the listing count beside it is Oracle's alone. Counts are updated as catalogs change; this page reflects the directory as of October 17, 2026. CdpHub is independent and not affiliated with Oracle.
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