Google Tag Manager integrations across CDPs

Deploys the 6sense WebTag 2.0 on your site as a Google Tag Manager Custom HTML tag that fires as early as possible on all pages, with optional consent settings.

Server-side container. Routes Bloomreach web tracking through your own server-side Google Tag Manager container using a community client template, so first-party cookies identify anonymous visitors for longer.

Web container. Loads the Bloomreach JavaScript SDK on your site as a Custom HTML tag in Google Tag Manager, with further tags tracking custom events such as category views.

Reads Google Tag Manager data layer variables and events into BlueConic profiles and timelines, and pushes BlueConic data into the data layer as named events in real time.

Fires Blueshift's pageload and identify tracking code from Google Tag Manager custom HTML tags, filling customer ID and email from data layer variables.

Loads a Google Tag Manager container through Chord's CDP and pushes each Chord page, identify and track event into its data layer, clearing it before the next event.

Uses Google Tag Manager to send website and mobile app data to CleverTap, with separate integration guides for Android, iOS and websites.

Insider Tag. Loads the Insider One tag on all pages of your site as a Custom HTML tag in Google Tag Manager, with separate tracking code for the order confirmation page.

MindBehind Web Messenger. Places the Web Messenger chat widget of Insider One's MindBehind conversational platform on your website through a Custom HTML tag in Google Tag Manager that fires on page views.

Deploys the Leadspace SmartForms script as a Google Tag Manager Custom HTML tag that pushes a token to the data layer and fires on all page views or the URLs you choose.

Pushes a visitor's Lytics audiences to the Google Tag Manager data layer and sends data layer values back to Lytics, using the Lytics tag's google.tagManager plugin.

Pushes events from mParticle's web SDK into the Google Tag Manager data layer, where your GTM tags and triggers use them.

Fires Ometria's JavaScript tracker from Google Tag Manager, with a setup tag that loads first and further tags for page types, visitor identity, baskets and orders.

Installs the ODP JavaScript tag as a Custom HTML tag in Google Tag Manager that fires on all pages, with more GTM tags using the Web SDK to send custom events to ODP.

Installs the Oracle CX Tag with Google Tag Manager to stream website data into Oracle Unity by way of the Oracle Infinity integration.

Pushes RudderStack page views and events into the Google Tag Manager data layer on your site, so GTM tags can fire on them.

Sends track and page calls from Segment to Google Tag Manager for tag management in device mode.

Loads the Simon Signal JavaScript tag on your site as a Custom HTML tag in Google Tag Manager, with further tags firing identify and track calls for logins, product views and purchases.

Server-side Snowplow Client. Receives Snowplow events in a Google Tag Manager server container, straight from the tracker or enriched by the pipeline, and maps them to common event data that GTM tags can use.

Server-side Snowplow Tag. Forwards events from a Google Tag Manager server container to the Snowplow collector with the Snowplow Tag, including events it builds from other clients such as GA4.

Web container. Deploys the Snowplow JavaScript tracker on your site through Google Tag Manager with the Snowplow v4 tag template from the gallery and its settings variable, plus an ecommerce tag.

Installs CrossEngage's web tracking SDK through its tag template in Google Tag Manager's gallery, configured with the CrossEngage web tracking API key.

Loads a Google Tag Manager container through Tealium iQ so GTM-managed tags can run alongside Tealium tags.

Tealium Collect template. Posts Google Tag Manager events to Tealium with the Tealium Collect Tag template, which flattens the dataLayer, and feeds AudienceStream attributes back into it with the Data Layer Enrichment tag.

Fires the Treasure Data JavaScript tag from Google Tag Manager custom HTML tags, recording page views on all pages and, with a click trigger, the URLs of links users click.

ID+ tag. Adds the Zeotap ID+ tag from the Google Tag Manager template gallery, hashing a visitor's email or phone at login to fetch their ID+ cookie, which is then handed to Prebid.

Collect Tag. Adds the Zeotap Collect Tag to websites as a Google Tag Manager custom template that reads a flattened data layer and sends events and user details to Zeotap asynchronously.

Deploys Zeta's container tag through a Google Tag Manager Custom HTML tag, with GTM variables filling parameters and triggers set for site-wide or conversion pages.