LiveRamp integrations across CDPs

LiveRamp

Distribution. Sends Real-Time CDP audiences already onboarded to LiveRamp on to publishers such as Roku, Spotify and Disney for targeting across mobile, web, display and CTV.

Onboarding. Exports Real-Time CDP audiences as files to LiveRamp's SFTP, onboarding them into LiveRamp Connect for RampID-based targeting across mobile, web, social and CTV.

Sends identifier and segment data from Amperity to LiveRamp so records match its Identity Graph for targeting, measurement and personalization.

Exports profiles in a BlueConic segment to LiveRamp over LiveRamp's SFTP server in scheduled batches, matched on chosen identifiers, with up to three days of processing at LiveRamp.

Exports Blueshift segments to your own LiveRamp account over SFTP as full or incremental files, matched offline on PII or online on mobile device IDs, for customers in any region.

Lets LiveRamp resolve Braze engagement data to RampIDs inside your own cloud environment, shared through Snowflake Data Sharing or streamed out with Currents.

Maintains LiveRamp audiences through SFTP file uploads from your warehouse.

Uploads Lexer customer segments as files to an SFTP hosted by LiveRamp, where they are matched for retargeting across the LiveRamp network or to suppress recent converters.

Sends Lytics audiences and identifiers to LiveRamp as CSV files over S3 or SFTP, adds RampIDs to Lytics profiles through the API, and collects LiveRamp envelopes in the browser.

Segment export. Uploads Customer Insights - Data segments to LiveRamp over SFTP for identity resolution, so they can be activated across its connected digital, social and TV platforms (preview).

Identity enrichment. Maps identifiers in Customer Insights - Data profiles to LiveRamp's AbiliTec identity graph and returns AbiliTec IDs that improve unification, for US profiles (preview).

Sends mParticle audiences to LiveRamp, which connects and activates them across advertising and data partners.

Exports Oracle Unity segment data to an SFTP server with a campaign job, for upload into LiveRamp.

Uploads US or EU PII files built from Redpoint Interaction export templates to a LiveRamp SFTP folder, optionally PGP-encrypted, through a connector Redpoint has deprecated.

Arbor tag. Adds LiveRamp's Arbor tag through Tealium iQ to pass hashed customer emails or IDs to LiveRamp for online identity matching.

Client-side tag. Adds LiveRamp's pixel through Tealium iQ for cookie matching with LiveRamp.

Match Partner tag. Adds LiveRamp's match partner tag through Tealium iQ to send hashed emails or customer IDs so LiveRamp can match visitors to its identity graph.

Activation partners. Sends Treasure Data segments to LiveRamp and triggers activations with six LiveRamp partners, such as Beeswax, Twitter and Snapchat, through the LiveRamp API.

SFTP export. Publishes Treasure Data user segments, including PII that LiveRamp anonymizes, to its SFTP server as gzip CSV files for DSPs, DMPs and data providers, with cookie syncing via LiveRamp's pixel tag.

Distributes data segments from LiveRamp Connect to Zeta by activating ZETA as a destination, for onboarding first-party data or licensing data used in Zeta DSP or DMP.