Insider One integrations

Shopify (MindBehind chatbots). Connects a Shopify store to Insider One's MindBehind conversational platform with an Admin API token from a custom app, and can show the chatbot on the storefront through theme.liquid.

Shopify (store app). Installs the Insider One app in a Shopify store to add the Insider Tag and Object, sync customers and email or SMS consent both ways, and import orders, checkout events, products and metafields.

Shopify (custom pixel). Tracks completed Shopify purchases in Insider One with a custom web pixel added under Customer Events, since Shopify blocks the regular Insider tag on checkout pages.

Shopify (Flow order events). Forwards extra Shopify order details, such as order metafields and status, to Insider One as custom events with a Shopify Flow workflow that sends an HTTP request.

Yotpo. Syncs Yotpo loyalty data, such as points earned, balances and redemptions, plus review data into Insider One for segmentation and personalized campaigns.

Talon.One. Generates a unique Talon.One coupon for each user during an Insider One Architect journey with Call an API, then uses the code in messages and can save it as a user attribute.

VTEX. Connects a VTEX store to Insider One by placing the Insider Tag and Insider Object on the storefront, so shopper and commerce data feed personalization and campaigns.

CraftGate. Takes payments in chat flows on Insider One's MindBehind conversational platform with CraftGate's payment-by-link service, connected with CraftGate API and secret keys.

Kobe. Brings Insider One push notifications, in-app banners and behavior-based product showcases into mobile shopping apps built on Kobe's mobile commerce platform.

Meta Ads (journey audiences). Adds people to a Facebook Custom Audience when they reach a Facebook element in an Insider One Architect journey, matched on email or phone through the Facebook Ads API.

Meta Ads (remarketing segments). Syncs Insider One dynamic segments to Facebook Ads as Custom Audiences through the Marketing API, hashing email, phone and optional attributes with SHA-256 and updating membership nightly.

Google Ads (journey audiences). Moves users into or out of Google Ads Customer Match audiences at a Google Ads step in Insider One Architect journeys, matching SHA-256 hashed email or phone through the Google Ads API.

Google Ads (remarketing segments). Sends Insider One dynamic segments to Google Ads as Customer Match audiences through the Google Ads API, with SHA-256 hashed identifiers and automatic nightly membership updates.

TikTok. Builds TikTok Ads Manager audiences from Insider One dynamic segments through the TikTok Marketing API, matching on SHA-256 hashed email and phone and adding or removing users nightly.

Meta Conversions API (Click to WhatsApp ads). Reports website and app purchases by shoppers who arrived through Click-to-WhatsApp ads to Meta's Conversions API automatically, so Insider One customers see ROI in Ads Manager.

Meta Conversions API (MindBehind offline events). Sends add-to-cart and purchase events from conversations on Insider One's MindBehind conversational platform to a Meta Pixel dataset as offline Conversions API events.

AppsFlyer. Forwards installs, reinstalls and in-app events that the AppsFlyer SDK records to Insider One through a server-to-server postback, for segmenting mobile app users.

Branch. Posts Branch install attribution and in-app events, from the Branch SDK or Branch Links, to Insider One through postback URLs enabled in Branch's data integrations.

Adjust. Receives Adjust attribution data and in-app event callbacks in Insider One, matched to app users through an Insider ID passed as an Adjust partner parameter.

Google Analytics (app campaigns). Sends in-app seen events from app templates and app push click events from Insider One's web service to a Google Analytics 4 web stream, using a Measurement ID and API secret.

Google Analytics (web campaigns). Reports Insider One campaign impressions and clicks to Google Analytics 4 through a GA4 event tag named INSIDER in Google Tag Manager, with campaign details passed as data layer variables.

Mixpanel (Insider One events). Passes Insider One in-app and app push events, with campaign IDs and variant labels, to a Mixpanel project token, matching people by email address or phone number.

Mixpanel (cohorts). Exports Mixpanel cohorts to Insider One with an Insider One API key entered in Mixpanel, so cohort members can be targeted in app campaigns or attribute-based segments.

Amplitude (Insider One events). Sends chosen Insider One events, such as email opens, SMS clicks and journey entries, to Amplitude, where Insider is added as a source keyed to the identifier mapped to user_id.

Amplitude (cohorts). Syncs Amplitude cohorts to Insider One on a cadence set in Amplitude, storing membership as user attributes that campaigns can target through standard segments.

Power BI. Makes Insider One events and attributes reachable in Power BI through a Snowflake share or CSV exports to your bucket, with Insider One webhooks as a real-time streaming option.

Contentsquare. Shares engagement data from Insider One personalization campaigns with Contentsquare, so their impact can be studied in zone-based heatmaps and customer journey analysis.

Domo. Gets Insider One events and attributes into Domo by way of a Snowflake share or scheduled CSV exports to your own bucket, since Insider One has no native Domo connector.

SendGrid. Syncs SendGrid email data such as suppressions, bounces and spam reports into Insider One, with filters on what to sync, so journeys can reach unmailable users on other channels.

Salesforce Marketing Cloud (Journey Builder activities). Adds Insider One email, app push and web push as custom activities in Salesforce Journey Builder, so Marketing Cloud journeys can send messages through Insider One.

Salesforce Marketing Cloud (User Data Migrator). Migrates user identifiers, attributes, preferences and consent from a Salesforce Marketing Cloud data extension into Insider One with a guided mapping, sync and monitoring wizard.

Klaviyo. Brings Klaviyo profiles, events and subscription updates into Insider One with a private API key, running each of the three incremental syncs on its own schedule.

optilyz. Passes Insider One engagement and user data to optilyz, so customers who ignore email or SMS campaigns can receive automated printed direct mail.

Stripo. Exports Stripo email templates into the Insider One template library through Stripo's Useinsider export option and an Insider One API key, ready for the drag-and-drop editor.

Emailify. Uploads HTML emails designed in Figma with the Emailify plugin straight into Insider One as email campaigns or template library entries, authorized with an Insider One API key.

Google Sheets (MindBehind chatbots). Lets chatbots on Insider One's MindBehind conversational platform create, retrieve, find and update rows in a Google Sheet through Code Station templates that use a service account.

Google Sheets (import). Reads a Google Sheets tab on a cron schedule after Google OAuth login and creates or updates Insider One user profiles and events from every row, without writing back.

Microsoft Teams. Publishes an assistant from Insider One's MindBehind conversational platform as a Microsoft Teams bot registered in Azure, using its Microsoft App ID and password.

Airtable. Reads and writes Airtable records from chatbot flows on Insider One's MindBehind conversational platform with the Code Station Airtable template, authorized by an Airtable token.

Crowdin. Sends Insider One email templates to Crowdin for machine or human translation and brings the finished translations back within a 1 to 24 hour window for multi-language campaigns.

Figma. Imports Figma designs built with the Insider One component library into Design Agent, which converts them into interactive web campaigns ready to launch.

HubSpot. Pulls HubSpot contacts into Insider One on a cron schedule over OAuth and the CRM v3 REST API, syncing all contacts incrementally or one chosen contact as profiles and events.

Salesforce. Pulls Salesforce contacts, leads, accounts or custom SOQL results into Insider One on a cron schedule through the REST API and OAuth, as incremental or full syncs.

Microsoft Dynamics. Pulls Dynamics 365 marketing list members or CRM records such as contacts and leads into Insider One profiles and events, using user-based or server-to-server OAuth.

NetSuite. Feeds NetSuite ERP attributes and events to Insider One through its standard import channels with a pipeline you build, plus Architect's Call an API for lookups mid-journey.

Zoho CRM. Syncs Zoho CRM user details and leads into Insider One, where their attributes drive segments and personalized onboarding journeys across channels.

WhatsApp. Connects your own WhatsApp Business Account to Insider One through Meta's Embedded Signup, linking Business Manager and verifying a phone number so Insider One can message customers.

LINE. Links a LINE Messaging API channel to Insider One's MindBehind conversational platform with its channel secret, access token and a MindBehind webhook URL, then publishes a chatbot.

Facebook Messenger. Publishes chatbots built on Insider One's MindBehind conversational platform to Facebook pages you administer, so the bot handles Messenger chats after Facebook login and a deployment.

Telegram. Connects a Telegram bot created with BotFather to Insider One's MindBehind conversational platform with its HTTP API token, so a MindBehind assistant replies to Telegram chats.

BiP. Connects a BiP messaging service to Insider One's MindBehind conversational platform by pointing BiP's message transmission settings at a MindBehind endpoint, then publishes a chatbot.

Zendesk. Loads Zendesk support data, like tickets created or solved and satisfaction scores, into Insider One profiles via API payloads, scheduled file drops or S3 uploads that you build.

Freshdesk. Brings Freshdesk ticket events and satisfaction attributes into Insider One by API, scheduled FTP/SFTP files or S3 uploads, using a pipeline your team runs rather than a native connector.

Genesys (contact center handover). Hands chatbot conversations from Insider One's MindBehind conversational platform to Genesys Cloud agents through Open Messaging with an OAuth client, ending the Genesys side when chats close.

Genesys (data import). Imports Genesys Cloud contact center interactions and satisfaction values into Insider One with an extract your team builds, delivered by upsert API calls, FTP/SFTP or Amazon S3.

SurveyMonkey. Retrieves new responses to one SurveyMonkey survey on a schedule over OAuth and adds them to Insider One as user attributes, events or both.

Reviews.io. Syncs data from REVIEWS.io reviews, questions and surveys into Insider One as events and attributes for segmentation and personalized campaigns.

Mobildev. Syncs email and SMS consent between Insider One and IYS through Mobildev, covering opt-ins from lead collection templates and native unsubscribes, without sending any SMS.

Uzman CRM. Relays opt-ins and opt-outs collected by Insider One lead forms and native unsubscribe pages to Türkiye's IYS registry through Uzman CRM, which also receives Insider's unsubscribe API keys.

Jacquard. Fetches Jacquard-optimized subject lines and message variants into Insider One Architect journeys with Call an API, then posts email opens to a Jacquard webhook to favor winning variants.

Instagram. Publishes a chatbot from Insider One's MindBehind conversational platform to an Instagram Business account linked to a Facebook page, so it can answer Instagram direct messages.