CDP platform · 1 of 44 in the CdpHub directory
Fivetran Activations (formerly Census) integrations
CdpHub documents 195 listings from Fivetran Activations's catalog, covering 181 distinct tools. 172 of those listings send data from Fivetran Activations to a tool and 23 use a tool as a source. 1 can run server-side and 194 in the warehouse. Every listing links to Fivetran Activations's own documentation.
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Data Infrastructure
46 listings · 36 tools · the 6 most widely listed firstSnowflake (destination). Writes rows into Snowflake tables from Fivetran Activations, with key-pair authentication recommended now that Snowflake is ending password sign-in.
Snowflake (source). Reads Snowflake tables and views for Fivetran Activations syncs through a dedicated user, role and compute warehouse, with key-pair sign-in recommended over deprecated passwords.
Amazon S3 (destination). Exports warehouse data from Fivetran Activations to files in an Amazon S3 bucket, sending the full dataset and then only changes, or replacing a file on each run.
Amazon S3 (source). Indexes CSV files in an Amazon S3 bucket so Fivetran Activations can sync them like tables, connecting through a read-only IAM role in your AWS account.
BigQuery (destination). Writes rows into Google BigQuery tables from Fivetran Activations, using an automatically managed service account or a service account key of your own.
BigQuery (source). Reads BigQuery tables and views for Fivetran Activations syncs through IAM roles for viewing data and running unload jobs, with an optional read-only mode.
Amazon Redshift (destination). Writes warehouse data into Amazon Redshift tables from Fivetran Activations, matched on primary keys or unique key columns, with upsert, update and insert options.
Amazon Redshift (source). Extracts Amazon Redshift tables and views for Fivetran Activations syncs with the UNLOAD command, which in a VPC deployment needs an S3 VPC endpoint.
Google Cloud Storage. Writes warehouse data as files into a Google Cloud Storage bucket from Fivetran Activations, after you grant bucket access to a Google identity the platform provides.
Databricks (destination). Writes data into Databricks tables from Fivetran Activations, Unity Catalog deployments included, signing in with a service principal or a personal access token.
Databricks (source). Uses Databricks, Unity Catalog included, as a Fivetran Activations source through a service principal or personal access token, on the Basic or Advanced Sync Engine.
Show the other 30 Data Infrastructure toolsShowing all 36 Data Infrastructure tools
Azure Blob Storage. Exports warehouse data from Fivetran Activations as CSV, TSV, JSON, NDJSON or Parquet files in Azure Blob Storage, with date variables in the path and optional PGP encryption.
PostgreSQL (destination). Writes rows into PostgreSQL tables from Fivetran Activations, matching on primary keys or unique columns, with insert, upsert, update and mirror options.
PostgreSQL (source). Reads PostgreSQL tables and views for Fivetran Activations syncs with read-only grants, plus a CENSUS schema it manages unless you work in read-only mode.
MySQL (destination). Writes warehouse rows into MySQL tables from Fivetran Activations, matching on primary keys or unique columns, with an optional SSH tunnel.
MySQL (source). Gives Fivetran Activations read-only access to MySQL tables and views to sync to destinations, connecting through IP allow lists or an SSH tunnel where needed.
Microsoft SQL Server (destination). Writes rows into Microsoft SQL Server tables from Fivetran Activations, matching on primary keys or unique columns that are not uniqueidentifier types.
Microsoft SQL Server (source). Reads Microsoft SQL Server tables and views for Fivetran Activations syncs, with extra permissions when the Advanced Sync Engine tracks state in the warehouse.
Azure Synapse. Gives Fivetran Activations read-only access to Azure Synapse tables and views over a SQL Server JDBC driver, so their rows can be synced to destinations.
Microsoft Fabric. Connects a Microsoft Fabric warehouse or lakehouse SQL endpoint to Fivetran Activations as a source through a service principal given access to the workspace.
Elasticsearch (destination). Indexes warehouse records as Elasticsearch documents by document ID from Fivetran Activations, with upsert and mirror syncs authenticated by an API key.
Elasticsearch (source). Queries an Elasticsearch deployment as a Fivetran Activations source through Elastic's SQL JDBC driver, connecting with the deployment endpoint, port, user and password.
Amazon EventBridge. Publishes changes in warehouse data as events to an Amazon EventBridge bus from Fivetran Activations, connecting through a cross-account IAM role in your AWS region.
Google Drive. Saves warehouse data as CSV, JSON and other files in a Google Shared Drive folder from Fivetran Activations, shared with a Google identity email the platform supplies.
ClickHouse. Connects a ClickHouse database to Fivetran Activations as a source with a database user, optionally through an SSH tunnel, and supports only the Basic Sync Engine.
Oracle Database. Writes rows into Oracle Database tables from Fivetran Activations, matching on primary keys or unique columns, with TLS on port 2484 or an SSH tunnel.
SingleStore. Gives Fivetran Activations read-only access to SingleStore tables and views to sync to destinations, with support for region limits and IP allow lists.
Amazon Athena. Runs Amazon Athena queries in a chosen workgroup for Fivetran Activations syncs, with IAM keys or a cross-account role and an S3 bucket for query results.
Amazon DynamoDB. Syncs warehouse rows into Amazon DynamoDB tables from Fivetran Activations, keyed on the partition key and connected through cross-account role-based access.
AlloyDB (destination). Writes warehouse data into Google AlloyDB tables from Fivetran Activations through Google's Auth proxy, matching rows on primary keys or unique columns.
AlloyDB (source). Reads Google AlloyDB tables and views through Google's Auth proxy so Fivetran Activations can sync them onward, with an optional SSH tunnel for private networks.
Google Cloud SQL for PostgreSQL. Reads tables and views from Google Cloud SQL for PostgreSQL so Fivetran Activations can sync them, with a CENSUS schema for its own tables unless run read-only.
Google Datastore. Upserts records into Google Datastore from Fivetran Activations through a Google service account that you grant the Cloud Datastore User role in your project.
MotherDuck. Connects MotherDuck to Fivetran Activations as a source with a MotherDuck service token, using only the Basic Sync Engine.
turbopuffer. Upserts and mirrors records in turbopuffer namespaces from Fivetran Activations with an API key, through a destination that is in beta.
Email & Marketing Automation
30 listings · 29 tools · the 6 most widely listed firstSalesforce Marketing Cloud. Syncs data extensions and contacts and enters contacts into API-triggered journeys in Salesforce Marketing Cloud from Fivetran Activations, staging large files over SFTP.
Show the other 23 Email & Marketing Automation toolsShowing all 29 Email & Marketing Automation tools
Oracle Eloqua. Upserts Oracle Eloqua contacts, contact lists and custom objects from Fivetran Activations through an OAuth connection to your Eloqua account.
Oracle Responsys. Upserts recipients in Oracle Responsys profile lists and profile extension tables from Fivetran Activations, signing in as a Responsys user with API access.
Emarsys. Upserts Emarsys contacts on an indexed field and mirrors contact list membership by email from Fivetran Activations, using an Emarsys API user and secret.
ActiveCampaign. Syncs contacts, accounts and custom objects from Fivetran Activations into ActiveCampaign with its API URL and key, and can add contacts to lists from an array column.
Customer.io. Syncs people, devices, events, collections, manual segments and objects to Customer.io from Fivetran Activations, using a site ID with Track and App API keys.
Campaign Monitor. Adds and updates Campaign Monitor subscribers by email from Fivetran Activations with a Campaign Monitor API key, and also offers a mirror sync.
Bloomreach. Sends customer attributes and events from Fivetran Activations to Bloomreach, matching customers on registered or cookie IDs, with Bloomreach API keys and a project token.
Ortto (Autopilot Journeys). Upserts contacts by email into Autopilot Journeys from Fivetran Activations, using an Autopilot API key copied or generated on its Autopilot API settings page.
Ortto (people and organizations). Syncs people and organizations to Ortto from Fivetran Activations with an API key from an Ortto custom API data source, set to your US, AU or EU region.
Postscript. Updates existing Postscript subscribers by ID from Fivetran Activations, connecting with the private key from Postscript's API settings.
Constant Contact. Upserts Constant Contact contacts by email into existing contact lists from Fivetran Activations, after you sign in to Constant Contact to authorize access.
Advertising
26 listings · 24 tools · the 6 most widely listed firstMeta Ads (audiences and Conversions API). Syncs custom audiences and Conversions API events, from web and app events to offline conversions, from Fivetran Activations to Meta Ads over OAuth or a system user token.
Meta Ads (product catalog). Keeps Facebook product catalog items and hotels in step with warehouse data from Fivetran Activations, for dynamic ads and Instagram Shopping, using a system user token.
Google Ads (Customer Match). Fills new or existing Google Ads Customer Match lists from warehouse models in Fivetran Activations, matching on user ID, mobile ID, email or phone number, for retargeting.
Google Ads (offline conversions). Uploads offline click, call and enhanced conversions and conversion adjustments from Fivetran Activations to Google Ads conversion actions set up for imports.
Microsoft Advertising. Syncs Customer Match audiences by email and sends offline conversions to Microsoft Advertising from Fivetran Activations through a Microsoft OAuth connection.
Show the other 18 Advertising toolsShowing all 24 Advertising tools
The Trade Desk. Syncs CRM data segments, conversion events and campaign, ad group, advertiser and tracking tag records to The Trade Desk from Fivetran Activations.
Amazon Ads. Sends conversion events and hashed customer records to Amazon Ads DSP from Fivetran Activations over OAuth and keeps DSP audiences current, with country fields for DMA.
Google Display & Video 360. Syncs Customer Match audiences of contact details or mobile device IDs to Google Display & Video 360 from Fivetran Activations, with one OAuth connection per advertiser.
Google Campaign Manager 360. Sends offline conversions from Fivetran Activations to Google Campaign Manager 360 over OAuth, tied to Floodlight activities, with one connection per advertiser.
Impact.com. Sends conversion records from Fivetran Activations to Impact, authenticated with the Impact account SID and auth token.
Google Search Ads 360. Sends conversion events from Fivetran Activations to Google Search Ads 360 through an OAuth connection, keyed on a conversion ID.
LiveIntent. Builds LiveIntent custom audiences from Fivetran Activations with email, AAID and IDFA identifiers, using credentials from your LiveIntent account team.
Spotify Ads. Mirrors custom audiences and sends Conversions API events to Spotify Ads from Fivetran Activations, hashing raw emails and device IDs with SHA-256 first.
CJ Affiliate. Sends order records from Fivetran Activations to CJ Affiliate, authenticated with a personal access token generated in CJ's developer portal.
12 more categories
Open one to see its toolsCRM & Sales
20 listings
Salesforce. Syncs any standard or custom Salesforce object from Fivetran Activations over OAuth through the bulk API, with create, upsert, mirror and delete options and multi-destination lead syncs.
Microsoft Dynamics. Updates or creates Microsoft Dynamics 365 entities and marketing lists from Fivetran Activations, signing in through OAuth or a service principal.
Show the other 14 CRM & Sales toolsShowing all 20 CRM & Sales tools
Freshsales. Upserts Freshsales accounts, contacts and deals from Fivetran Activations with the API key and domain of your Freshsales account.
ChartMogul. Syncs customers, invoices and transactions from Fivetran Activations to ChartMogul with an API key, matching customers on a data source ID plus external ID.
Oracle Fusion Cloud Financials. Adds receivables invoices and credit memos to Oracle Fusion Cloud Financials from Fivetran Activations, signing in to your instance URL with a username and password.
Engagement & Feedback
13 listings
Odie. Upserts accounts and users in Totango from Fivetran Activations, using a Totango API key and service ID, with the server region optional.
PartnerStack. Sends customer attributes and transaction events from Fivetran Activations to PartnerStack, using its test or production API keys.
User Interviews. Adds and updates User Interviews participants by email from Fivetran Activations, using an API key from the User Interviews account settings.
Show the other 7 Engagement & Feedback toolsShowing all 13 Engagement & Feedback tools
Accredible. Creates Accredible credentials from warehouse rows in Fivetran Activations, one per credential ID, after you paste in an API key from Accredible's settings.
Blackhawk Network. Delivers submission records from Fivetran Activations to Blackhawk Network's SFTP server, handling the file formatting, for its gift card, reward and incentive programs.
Chattermill. Sends feedback responses from Fivetran Activations to a Chattermill project, connecting with an API token found under Chattermill's integration settings.
Productivity & Collaboration
13 listings
Google Sheets (destination). Replaces the contents of Google Sheets tabs with warehouse data from Fivetran Activations, once the sheet is shared with a Google identity the platform creates.
Google Sheets (source). Uses a Google Sheet as a Fivetran Activations source once it is shared with a service account email made for the connection, though SQL models cannot run on it.
Microsoft Teams. Posts a Microsoft Teams channel message built from a custom template for each new warehouse row through Fivetran Activations, after you authorize your Teams account.
Show the other 6 Productivity & Collaboration toolsShowing all 12 Productivity & Collaboration tools
Microsoft SharePoint. Writes warehouse data as files into existing Microsoft SharePoint folders from Fivetran Activations through a Microsoft OAuth connection, replacing the file each run.
Productboard. Adds notes to Productboard from warehouse rows with Fivetran Activations, connecting with an access token from Productboard's public API settings.
Personalization & Testing
11 listings
Optimizely. Sends events identified by UUID from Fivetran Activations to an Optimizely project, using its account ID and project ID.
Adobe Target. Updates or creates Adobe Target profiles from Fivetran Activations by Target ID or third-party ID, connecting with the client code from Target's implementation settings.
LaunchDarkly. Creates LaunchDarkly metrics, sends metric events and mirrors synced segments by user ID from Fivetran Activations, using a LaunchDarkly service access token.
Show the other 5 Personalization & Testing toolsShowing all 11 Personalization & Testing tools
Analytics & BI
10 listings
Google Analytics. Sends events from Fivetran Activations to Google Analytics 4 through a web or Firebase data stream, and updates user properties for client or app instance IDs already in GA4.
Show the other 4 Analytics & BI toolsShowing all 10 Analytics & BI tools
E-commerce
8 listings
Salesforce Commerce Cloud. Updates existing Salesforce Commerce Cloud customers by customer number or email from Fivetran Activations through an API client with the customer list scope.
Customer Support
7 listings
Help Scout. Updates or creates Help Scout customers by primary email from Fivetran Activations through a Help Scout OAuth connection.
Developer Tools & APIs
6 listings
ChatGPT Retrieval Plugin. Loads documents from Fivetran Activations into a ChatGPT Retrieval Plugin server that you run, using the bearer token and hostname configured when the plugin was deployed.
Meilisearch. Updates or creates Meilisearch documents by object ID from Fivetran Activations, using the instance URL and master key of a Meilisearch project.
Customer Data Platform
2 listings
Identity & Enrichment
1 listing
Integration catalog breadth
Distinct tools documented per platform: the five largest of 44, then Fivetran Activations and its neighbours. Breadth counts what a catalog lists; it says nothing about how deep, current or well-built each connector is.
- 1Tealium636
- 2Segment (Twilio)459
- 3Klaviyo395
- 4Hightouch296
- 5ActionIQ (Uniphore)293
- 8mParticle205
- 9Fivetran Activations (formerly Census)181
- 10Adobe Experience Platform170
CdpHub research on Fivetran Activations
Independent analysis by Ed Thomas, built on the same directory data.
Platform reviewHightouch Deep Dive: From Reverse ETL to Agentic MarketingOct 2026 · 7 min readStrategyComposable CDP vs. Packaged CDP: How to DecideOct 2026 · 7 min readIntegration intelIntegration Coverage Report: October 2026Oct 2026 · 8 min readAbout these numbers
CdpHub documents each integration from the platform's own catalog and records which way data flows and where the integration runs. A tool can appear several times when a platform lists more than one connector for it, so listings can outnumber tools. A listing that runs in more than one mode counts in each, so the mode counts can add up to more than the listings. "Listed on 35 of 44 CDPs" counts every platform in the directory that lists the tool; the listing count beside it is Fivetran Activations's alone. Counts are updated as catalogs change; this page reflects the directory as of October 17, 2026. CdpHub is independent and not affiliated with Fivetran Activations (formerly Census).
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