Tool · Email & Marketing Automation
Mailchimp integrations across CDPs
Directory data as of October 18, 2026
20 of the 44 customer data platforms in the CdpHub directory list an integration with Mailchimp, with 28 listings between them. Of those platforms, 9 both send data to Mailchimp and read from it, 9 only send data to it and 2 only read from it. 24 can run server-side and 3 in the warehouse. 27 of the 28 listings link to their platform's own documentation.
Which CDPs list Mailchimp
20 of 44- ActionIQ (sends data to Mailchimp)
- Adobe (sends data to Mailchimp and reads from it)
- Amperity (sends data to Mailchimp)
- BlueConic (sends data to Mailchimp and reads from it)
- DinMo (sends data to Mailchimp)
- Fivetran Activations (sends data to Mailchimp)
- Hightouch (sends data to Mailchimp)
- Klaviyo (reads from Mailchimp)
- Lexer (sends data to Mailchimp and reads from it)
- Lytics (sends data to Mailchimp and reads from it)
- Dynamics 365 (sends data to Mailchimp)
- mParticle (sends data to Mailchimp and reads from it)
- Optimizely (sends data to Mailchimp and reads from it)
- RudderStack (sends data to Mailchimp)
- Salesforce (reads from Mailchimp)
- SAS (sends data to Mailchimp)
- Segment (sends data to Mailchimp and reads from it)
- Tealium (sends data to Mailchimp and reads from it)
- Treasure AI (sends data to Mailchimp and reads from it)
- Zeta Global (sends data to Mailchimp)
Not listed by 24 CDPs: 6sense, Bloomreach, Blueshift, Braze, CaliberMind, Chord, CleverTap, Informatica, Insider One, Leadspace, Listrak, NICE, Odie, Ometria, Oracle, Redpoint Global, SAP CDP, SAP Engagement Cloud, Simon Data, Snowplow, Spotler ActivatePro, Teradata, Upland BlueVenn and Zeotap.
How each CDP connects to Mailchimp
20 CDPs · 28 listingsActionIQ (sends data to Mailchimp)1 listing
Mailchimp
Adobe Experience Platform (sends data to Mailchimp and reads from it)4 listings
Event forwarding. Sends events server-side to the Mailchimp Marketing API through event forwarding, where they can trigger emails from campaigns, customer journeys or transactional sends.
Interest Categories. Sends Real-Time CDP audiences to Mailchimp as interest categories named after each audience, adding or updating contacts and moving them in or out of groups.
Tags. Sends Real-Time CDP audiences to Mailchimp as tags named after each audience, adding new contacts or tagging existing ones within a chosen Mailchimp audience.
Source. Brings Mailchimp Campaigns or Members data into Experience Platform, with a separate source connection for each of the two data types.
Amperity (sends data to Mailchimp)1 listing
Manages Mailchimp audiences from Amperity through the Mailchimp Marketing API, keyed by email address.
BlueConic (sends data to Mailchimp and reads from it)1 listing
Imports Mailchimp audience members and mail activity into BlueConic and exports segment profiles to selected Mailchimp audiences in scheduled or manual batch runs.
DinMo (sends data to Mailchimp)1 listing
Creates Mailchimp segments inside a chosen contact list from DinMo segments and keeps them current by email for existing contacts, rebuilding a segment from scratch on historical refresh.
Fivetran Activations (sends data to Mailchimp)1 listing
Adds and updates Mailchimp audience members by email from Fivetran Activations after you sign in to Mailchimp, with a required status such as subscribed or unsubscribed.
Hightouch (sends data to Mailchimp)1 listing
Keeps Mailchimp audiences in sync with warehouse segments for personalized and automated email.
Klaviyo (reads from Mailchimp)1 listing
Migrates Mailchimp contacts to Klaviyo in a one-time sync, along with when each contact received, opened and clicked emails, so campaign metrics carry over.
Lexer (sends data to Mailchimp and reads from it)1 listing
Imports Mailchimp contacts and email engagement into Lexer, and tags Lexer segments onto existing Mailchimp audiences through the API, adding records and merge field values but no new audiences.
Lytics (sends data to Mailchimp and reads from it)1 listing
Imports Mailchimp subscribers and campaign activity into Lytics every 12 hours and exports Lytics audiences to Mailchimp, with campaigns importable as Lytics Experiences.
Microsoft Dynamics 365 Customer Insights (sends data to Mailchimp)1 listing
Exports Customer Insights - Data segments to an existing Mailchimp audience by email, with optional names, for newsletters and email campaigns (preview).
mParticle (sends data to Mailchimp and reads from it)3 listings
Audiences. Keeps Mailchimp lists in step with mParticle audiences through Mailchimp's v3 API.
Events. Forwards mParticle events and user data to Mailchimp for email campaign targeting and tracking.
Feed. Brings Mailchimp email events into mParticle as a feed through a Mailchimp webhook.
Optimizely (sends data to Mailchimp and reads from it)1 listing
Imports Mailchimp audience members, subscription status and 60 days of email activity into ODP, and returns ODP insights as Mailchimp audience fields nightly for existing contacts.
RudderStack (sends data to Mailchimp)1 listing
Adds and updates Mailchimp audience members from RudderStack users and records their events.
Salesforce Data 360 (reads from Mailchimp)1 listing
Brings Mailchimp campaigns, audiences, automations and e-commerce orders into Data 360 in batches or through Zero Copy query federation (beta).
SAS (sends data to Mailchimp)1 listing
Passes audience data and campaign details to Mailchimp from SAS Customer Intelligence 360 tasks via the Mailchimp API, using a community connector available once an admin accepts its terms.
Segment (sends data to Mailchimp and reads from it)2 listings
Destination. Sends identify calls from Segment to Mailchimp for email marketing in cloud mode.
Source. Pulls Mailchimp objects into Segment on a schedule for syncing to a warehouse.
Tealium (sends data to Mailchimp and reads from it)2 listings
Subscribes or unsubscribes Mailchimp list members and upserts e-commerce orders and abandoned carts from AudienceStream.
Webhook data source. Sends Mailchimp list activity, including subscribes, unsubscribes, profile and email changes, cleaned addresses and campaign events, to Tealium AudienceStream through a list webhook.
Treasure AI (sends data to Mailchimp and reads from it)2 listings
Export. Adds Treasure Data segments to a Mailchimp list or updates existing members by email, filling merge fields and interest groups, signing in with an API key or OAuth.
Import. Imports Mailchimp lists with their members and member activity, plus campaigns, into Treasure Data with an API key or OAuth, using batch operations to ease rate limits.
Zeta Global (sends data to Mailchimp)1 listing
Pushes Zeta customers to Mailchimp through a Channel Manager channel following the Mailchimp Lists API, authenticated as Mailchimp's developer docs describe, from Experiences.
Other Email & Marketing Automation tools
All tools on two or more CDPs →About these numbers
CdpHub documents each integration from the platform's own catalog, so a listing records what the platform says it supports, not a test of the connector. Each one notes which way data flows and where the integration runs. A platform can list more than one connector for Mailchimp, so listings can outnumber platforms; a platform that both sends data to Mailchimp and reads from it is counted once, as doing both. The rank orders all 2,309 tools in the directory by how many platforms list them; tools listed on the same number of platforms share a rank. Counts are updated as catalogs change; this page reflects the directory as of October 18, 2026. CdpHub is independent and not affiliated with Mailchimp or any platform listed.
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