CDP comparison
Lytics vs. BlueConic integrations
Integration catalog comparison · Directory data as of October 18, 2026
CdpHub documents 115 distinct tools in Lytics's catalog and 88 in BlueConic's. 57 tools are in both, a 39.0% catalog overlap of the 146 tools either one lists; 58 are only in Lytics's and 31 only in BlueConic's.
Overview
The two catalogs' figures side by side.Catalog breadth measures documented listings, not connector quality, reliability, capability depth or overall platform suitability.
| Figure | Lytics | BlueConic |
|---|---|---|
| Catalog size | ||
| Distinct tools | 115 | 88 |
| Listings | 123 | 91 |
| Catalog breadth | #14 of 44 | #19 of 44 |
| Tool categories | 15 | 15 |
| Which way each listing sends dataShares of each platform's own listings, counted one listing at a time. Shared tools, below, are read tool by tool: a tool with one listing each way shows as both directions there. | ||
| Platform → tool | 44 (35.8%) | 32 (35.2%) |
| Tool → platform | 19 (15.4%) | 19 (20.9%) |
| Both ways in one listing | 60 (48.8%) | 40 (44.0%) |
| Where integrations runShares of each platform's own listings. A listing can run more than one way, so these can add up to more than 100%. | ||
| Server-side | 107 (87.0%) | 63 (69.2%) |
| Client-side | 23 (18.7%) | 30 (33.0%) |
| Warehouse | 8 (6.5%) | 9 (9.9%) |
| Largest categoryBy number of listings. | ||
| Category | Advertising (31) | Advertising (21) |
Unique tools
Tools listed by only one platform, grouped by category.Only in Lytics's catalog
58 tools Lytics lists and BlueConic doesn't, by category, the most widely listed first.
Email & Marketing AutomationDotdigital, Pardot, Customer.io and more16 tools
AdvertisingYahoo, Google Display & Video 360, AppsFlyer and more9 tools
Identity & EnrichmentFullContact, Radar, Clearbit and more5 tools
- FullContact
- Radar
- Clearbit
- Ansira
- Versium
Mobile & PushOneSignal, Localytics, Swrve and more5 tools
Analytics & BIAmplitude, New Relic, Google Cloud Monitoring3 tools
CRM & SalesNetSuite, LeadSquared, Omeda3 tools
- NetSuite
- LeadSquared
- Omeda
E-commerceAlgolia, BigCommerce, Zuora3 tools
Engagement & FeedbackJebbit, SurveyMonkey, Wistia3 tools
Customer Data PlatformSegment, Salesforce Data 3602 tools
Data InfrastructureAmazon SQS, Azure SQL Database2 tools
Personalization & TestingInsider, Retention Science2 tools
Productivity & CollaborationGoogle Sheets, Microsoft Teams2 tools
Customer SupportDrift1 tool
Only in BlueConic's catalog
31 tools BlueConic lists and Lytics doesn't, by category, the most widely listed first.
Email & Marketing AutomationActiveCampaign, Adestra, WhatCounts and more5 tools
- ActiveCampaign
- Adestra
- WhatCounts
- Copernica
- Higher Logic
Data InfrastructureSFTP, Kafka, Google Drive and more4 tools
E-commerceAdobe Commerce, Yotpo, VTEX and more4 tools
Personalization & TestingAdobe Target, VWO, Contentful and more4 tools
- Adobe Target
- VWO
- Contentful
- Bloomreach Content
Analytics & BIAdobe Analytics, Power BI, Medallia3 tools
Identity & EnrichmentAcxiom, Auth0, Facebook Login3 tools
AdvertisingAdobe Audience Manager, Prebid.js2 tools
- Adobe Audience Manager
- Prebid.js
Developer Tools & APIsFirebase, Ensighten2 tools
- Firebase
- Ensighten
Security & PrivacyDidomi, Usercentrics2 tools
CRM & SalesMicrosoft Dynamics1 tool
Engagement & FeedbackGetFeedback1 tool
Categories
Each platform's listings by category, where each catalog is deepest.| Category | Lytics | BlueConic |
|---|---|---|
| Advertising | 31 | 21 |
| Email & Marketing Automation | 30 | 18 |
| Data Infrastructure | 12 | 15 |
| Identity & Enrichment | 8 | 5 |
| Personalization & Testing | 5 | 6 |
| Analytics & BI | 5 | 5 |
| Developer Tools & APIs | 5 | 5 |
| E-commerce | 4 | 5 |
| CRM & Sales | 5 | 3 |
| Mobile & Push | 6 | 1 |
| Customer Data Platform | 3 | 1 |
| Engagement & Feedback | 3 | 1 |
| Productivity & Collaboration | 3 | 1 |
| Security & Privacy | 1 | 3 |
| Customer Support | 2 | 1 |
More comparisons
CdpHub hasn't set Lytics or BlueConic against another platform yet.
All comparisons, or compare any two platforms →Related CdpHub research
Independent analysis by Ed Thomas, built on the same directory data.
Integration intelIntegration Coverage Report: October 2026Oct 2026 · 8 min readPlatform reviewCDP Market Landscape 2026Oct 2026 · 14 min readResearch reportCDP Vendor Evaluation FrameworkOct 2026 · 6 min readAbout these numbers
Both catalogs come from the CdpHub directory, which documents each integration from the platform's own catalog and records which way data flows and where the integration runs. A tool is in both catalogs when both platforms list it, whatever each calls its connector. A platform can list several connectors for one tool, so listings can outnumber tools. The catalog overlap is the tools in both, as a share of the tools either one lists; the other shares on this page are of each platform's own listings, and a listing that runs in more than one way counts in each. "On N of 44 CDPs" counts every platform in the directory that lists the tool. Counts are updated as catalogs change; this page reflects the directory as of October 18, 2026. CdpHub is independent and not affiliated with Lytics or BlueConic.
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