Pinterest integrations across CDPs

Pinterest

Pinterest Conversions API

Conversion Tracking tag. Adds Pinterest Conversion Tracking through Adobe tags to record site actions after people see a Promoted Pin, measuring return on ad spend and building audiences.

Conversions API. Sends website interaction events server-side to the Pinterest Conversions API through event forwarding for behavior analysis in Pinterest Analytics and ad targeting.

Customer List. Sends Real-Time CDP audiences to a Pinterest advertiser account as customer list audiences for ad targeting, with all identities mapped to one pinterest_audience field.

Pinterest Ads source. Brings Pinterest Ads campaign metadata and performance metrics into Experience Platform paid media datasets for campaign analysis in Customer Journey Analytics (beta).

Audiences and catalog. Sends product catalog lists and hashed customer email lists from Amperity to Pinterest, for product pins and audience targeting.

Offline conversions. Sends offline conversion events from the past seven days from Amperity to Pinterest Ads Manager to improve ROAS and CPA reporting.

Shares segment members' email addresses through the Pinterest Tag for enhanced matching and sends BlueConic timeline events to Pinterest as Conversions API events.

Shares Blueshift segments with Pinterest ads as matched audiences through LiveRamp, for US customers, using the Pinterest advertiser ID and an app authorization.

Sends Braze users into Pinterest audiences from Canvas steps so ads can follow the same behavior-based triggers and segments as messages.

Conversions API. Sends Chord page and commerce events to Pinterest's Conversions API from the server with an ad account ID and conversion token, deduplicated with the tag by event ID.

Tag. Loads the Pinterest Tag in the browser through Chord's CDP and forwards page visits, searches, category views and other commerce events, with optional enhanced match.

Audiences. Creates Pinterest Ads audiences in a chosen ad account from DinMo segments and keeps them current by email address, sent plain or SHA-256 hashed.

Conversions. Sends web, app or offline conversion events from DinMo event segments to a Pinterest ad account with event time, action source, event ID and email, within Pinterest's 7-day limit.

Syncs customer lists and sends conversions to Pinterest from Fivetran Activations over OAuth, which needs admin rights on the Pinterest business account.

Pinterest Ads. Syncs conversion events and customer list audiences from your warehouse to Pinterest Ads.

Sends Klaviyo lists and segments to Pinterest as audiences for actalike, engagement retargeting and exclusion targeting in Pinterest ads.

Fills Pinterest customer lists from Lytics audiences and reports audience members as conversion events through the Pinterest Marketing API.

Audiences. Sends mParticle audiences to Pinterest for targeting Promoted Pins.

Conversions API. Forwards iOS, Android and web conversions from mParticle to Pinterest's Conversions API, for measuring Promoted Pins.

Pinterest Tag. Sends RudderStack page views and conversions to Pinterest, server-side through the Conversions API or with the Pinterest Tag on the web, for ad measurement.

Audience activation. Sends Data 360 segments to Pinterest Business Manager as customer list audiences, updated incrementally, which needs 100 matched accounts and the Ad Audiences add-on.

Account data. Brings Pinterest ad accounts, campaigns, ad analytics, audiences, boards and catalogs into Data 360 in batches or through Zero Copy query federation (beta).

Uploads email or phone customer lists from SAS Customer Intelligence 360 to Pinterest Ads audiences via a community connector, enabled once an admin accepts its terms, without SAS technical support.

Pinterest Audiences. Sends track calls from Segment to Pinterest Audiences for advertising in cloud mode.

Pinterest Conversions API. Sends Segment data to Pinterest Conversions API for advertising through Actions such as Report Conversion Event.

Pinterest Tag. Sends track and page calls from Segment to Pinterest Tag for advertising in device mode.

Creates Pinterest audiences from Simon Data segments by email, IDFA or mobile ad ID once Simon is authorized on Pinterest, a beta flow action that needs at least 100 matched accounts per list.

Audiences connector. Adds users to or removes them from Pinterest customer list audiences from AudienceStream.

Client-side tag. Adds the Pinterest tag through Tealium iQ to track site events, with custom event data, for Pinterest ads.

Conversions connector. Sends conversion events to Pinterest's API for conversions from AudienceStream or EventStream.

Audiences. Adds users to Pinterest audiences or removes them from Treasure Data job results, creating missing audiences and sending SHA-256 hashed identifiers.

Conversions API. Sends web, in-app and offline conversion events, with user and custom attributes, from Treasure Data to the Pinterest Conversions API for optimization and reporting.

Conversions API. Sends conversion events with SHA-256 emails, MAIDs and phone numbers from Zeotap Journeys to the Pinterest Conversions API server to server, to measure campaign impact and improve ad targeting.

Customer lists. Sends Zeotap audiences of SHA-256 hashed emails and MAIDs to a Pinterest ad account as Customer Lists for targeting, removing users who no longer qualify.

Exports Zeta customer and prospect segments to Pinterest Ads after an OAuth sign-in, adding people, or removing them where supported, once or on a schedule, and expansions need an MD5 email.